YOU’RE IN THE RIGHT PLACE if
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You are a boutique brand, creative professional or service provider who needs branding and a website that looks refined, professional, and trustworthy.
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You know you want something beautiful, polished, and high-end, but you don’t have the skills (or time) to execute it.
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You prefer a done-for-you service where you feel heard, understood, and guided.
“just gets it.”
You want your brand identity handled by someone who
Why Hire
JAC
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My design process is built on clarity, consistency, and care.
Trusted support before, during, and after launch.
I treat your business like my own—with loyalty and attention to detail.
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I have a streamlined process that minimizes stress.
On-time delivery without cutting corners.
Branding & websites built to last—avoiding constant redesigns.
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I specialize in elegant design that feels timeless yet modern.
Beauty with purpose—every detail enhances usability.
Cohesive, polished visuals that reflect your values.
BRANDING Services
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The Foundation Edit
A thoughtful starting point for intentional brands.
The Foundation Edit is designed for emerging businesses who want clarity, cohesion, and a visual identity that feels considered — not rushed.
This package establishes the essential elements of your brand so you can show up professionally and consistently across platforms.
Includes:
Strategic brand questionnaire + positioning summary
Logo suite (primary, secondary, submark)
Curated 5-color palette
Typography system
Brand board
Social media profile imagery
Timeline: 2–3 weeks
Investment: $4,500–$7,500 CAD -
Signature Brand Direction
Creative direction for brands ready to be seen.
The Signature Direction is a collaborative, strategy-led process where your brand’s personality, values, and visual language come together with intention.
This is for business owners who want more than “a logo” — they want a brand that feels aligned, elevated, and unmistakably theirs.
Includes:
Creative direction & brand strategy development
Full logo suite
Color palette (5 colors)
Typography system with usage guidance
Brand board + visual inspiration
Social media profile images + highlights
Creative direction presentation
Brand guidelines (10–15 pages)
Timeline: 4–6 weeks
Investment: $8,500–$12,500 CAD -
The Atelier Experience
An immersive brand-building experience.
The Atelier Experience is a white-glove creative direction service for established brands ready to refine, elevate, and expand their visual presence with depth and intention.
This offering mirrors an agency-level process — without the agency overhead.
Includes everything in Signature Direction, plus:
Deeper brand strategy + competitor insights
Expanded creative direction deck
Messaging foundations (tone, voice cues, tagline direction)
Social media launch kit (6 branded templates)
Extended brand guidelines (20–30 pages)
Optional website style direction
Timeline: 6–8 weeks
Investment: $15,000–$18,000 CAD -
A La Carte
Smart Add-Ons:
Brand Naming or Sub-Brand: $750–$1,500
Instagram Template Pack: $500–$1,200
Print Signage / Menu Design (perfect for event brands): $350–$1,000
Brand Refresh (existing logo): $3,500–$5,500
Marketing Design Print Ready File (ie. business card, door hanger, flyer, postcard, etc.) $350–$1,000
“WOW-WOW- WOW! This was so much fun to open up! I love them & I have found my favorites...Yes... captured the essence of my spirit. ”
— Dori Hill,
Branding Photoshoot Feedback
Already have branding? Keep Scrolling
WEBSITE Services
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Custom Website Design for Small Businesses
A cohesive digital home for your brand
This service is ideal for businesses seeking a custom website that feels elevated, aligned, and easy to navigate.
Includes:
Custom website design (desktop + mobile)
Strategic page layout and user flow
Visual styling aligned with your brand identity
Font and color implementation
Image and content placement guidance
Basic SEO structure
Platform setup and configuration
Platforms: Squarespace, or Shopify
Timeline: 4–6 weeks
Investment: Starting at $4,500 CAD
I craft websites so you don’t have to.
As a Squarespace Circle Member, I bring the experience and know-how to make the process seamless, saving you time, stress, and unnecessary costs. You’ll benefit from the same perks I have access to, including 20% off new annual website subscriptions and extended trial periods — giving us space to create thoughtfully, without rushing.
When your site is complete, I’ll guide you step by step on how to confidently update it yourself — Squarespace makes this effortless. Plus, you’ll receive two weeks of email support after launch to ensure everything runs smoothly.
Squarespace is the design-driven, user-friendly, performance-focused platform that allows your brand to shine online — and I’ll make sure your website reflects your vision beautifully.
The Signature Brand Experience
A seamless brand and website experience
This combined service ensures your brand identity and website design are developed together — creating clarity and consistency across every touchpoint.
Ideal for new businesses or brands ready for a full visual refresh.
Includes:
Brand strategy and creative direction
Full brand identity design
Custom website design
Brand-led layout and styling
Mobile optimization
Launch-ready handoff
Timeline: 6–8 weeks
Investment: Custom proposal (most projects range from $12,000–$18,000 CAD)
“Jaclyn was extremely resourceful, providing me with action sheets to help me work through gaining clarity of my goals for effective branding, marketing and overall social media presence. She helped me pinpoint my brand identity, so that I could tailor my content to better serve my online community.
Since following the action sheets, I have been able to work more efficiently and my community has responded positively leading me to gain hundreds of followers in just a few days!
...it has been a great investment for my future success!”
I work with a limited number of clients at a time to ensure each project receives focused creative direction and thoughtful execution.
Projects are typically booked 1–2 months in advance.